Your results may very.  Thats right! Depending on where you live, Google will display different results  based on your actual location.  They have been doing this for quite some time now.  Google is watching us, they know where we are…. Scary stuff!

Check out this very large article that goes into the science of how Google is doing this and the factors they use. I also was checking out some of the comments and some like this idea and others do not.  Currently for me, If i get the results I’m looking for then I’m all for it.  I do wonder about my privacy and what Google does with each of our personal history, actions and information.

Here is the original article.  Take a look and come back and let us know what you think.  Do you have any concerns, questions or perhaps you learned something.

“Magic Keywords” & Flavors Of Personalized Search At Google