With the rise of social media, relationship building is becoming a more critical part of many aspects of SEO and SEM. Yes, it can lead to links, but it can also lead to traffic and conversions, which is just as good as a link in many cases.

Jo Turnbull and Erin Everhardt, presenters of “Screw Link Building, It’s All About Relationship Building” at SES New York, are interviewed in this article.  Their input on the topic of relationship building will be an asset to your business for sure!

Read the full article here:
How Relationship Building Interlinks With SEO – Search Engine Watch (#SEW)